Resources
Resources & Checklists
Printable checklists and our most referenced guides, collected in one place. Bookmark this page and come back to it when you need a quick reference.
Checklists
Checklists
Step-by-step checklists you can work through at your own pace. These cover the most important tasks in order.
Website Launch Checklist
Everything to check before your new site goes live. Content, technical setup, SEO basics, and common things people forget.
SEO Audit Checklist
A straightforward audit you can run on your own site. Covers the things that matter most for local search visibility.
Key Guides
Most Referenced Guides
The guides we point people to most often. If you are going to read five things on this site, start with these.
What Every Small Business Website Needs
The essential pages, features, and content your site should have. A practical starting point.
Google Business Profile Setup
The single most important step for local search visibility. Claim it, verify it, fill it out.
How Local Rankings Work
Understand what Google looks at before you try to optimize anything. Start with the big picture.
Local Service Business Websites
General website guidance that applies to any local trade or service company.
Choosing a Domain Name
Your domain is your online address. Get this right before you worry about anything else.
Common SEO Scams
Know the warning signs before you hand money to someone promising guaranteed rankings.
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Looking for something specific? Browse all guides by topic.